How to Create a Realistic Trade Show Budget

According to the Trade Show Institute, the average trade show exhibitor spends 47% of their budget on the exhibit alone. This includes the design cost (11%) and renting exhibit space (36%). So »

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How To Exhibit at a Tradeshow on a Tight Budget

For many small businesses, exhibiting at a tradeshow is an essential but costly activity. Here are some quick tips to help you cut costs: 1. See if you qualify for any grants »

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Trade Show Calendar - Autumn/Winter 2017

I have collated some of the key Autumn/Winter 2017 season events, perfect for independent labels and creative businesses, taking place in the UK (plus a couple of standout European shows). If »

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Five Tips For Following Up Trade Show Leads

If you are exhibiting at trade shows and events, following up leads is an absolutely vital part of the process. According to Center for Exhibition Industry Research (CEIR), 80% of tradeshow leads »

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Five Basic Rules for Trade Show Success

Trade shows can be expensive, and should be viewed as an investment. They offer a fantastic opportunity to reach out to new buyers, and by focussing on these five key factors, you »

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